Most business owners and managers want their website to be a positive reflection of their company. But because they are standing in the middle of the day-to-day business operations they often want their website’s content and structure to resemble the structure of their company. As a result, information on the website is then organized in […]
This author has yet to write their bio.Meanwhile lets just say that we are proud Brandon contributed a whooping 47 entries.
Entries by Brandon
Providing your website’s visitors with a easy browsing experience is great. Having your website ranked #1 for high-traffic keywords is awesome. But the main idea of any business’s website is to help generate revenue. Even if you don’t have an e-commerce website, if your site doesn’t help you generate revenue in some way then, quite […]
Do you have a website that isn’t cutting the mustard? In the years I’ve been building sites and helping people formulate Internet marketing strategies I’ve consistently seen these 5 common themes among websites that don’t producing a return on investment. Without further ado, here they are: Reason #1: No one can find it. Non-paid search […]
A client of mine, ChordBuddy, was recently featured on Shark Tank. I went to Google Analytics’ real time feature and began a screen record as the show opened. Here is the result:
If you don’t do keyword research for your search engine optimization campaign then you might as well be firing blindly, with one arm tied behind your back, while watching a slow-moving train-wreak and listening to “Ice, Ice, baby…” Don’t be that person, do keyword research. Here’s a 3 minute primer:
Everyone remembers the moment when Netflix got a little too big for their britches. “Hey everyone! We’re jacking up your rates. Now give us some love!” -Netflix Then they followed it up with this epic announcement: “Hey guys, sorry about that rate thing. We really didn’t have a choice because the cost of content is […]
There are title tags on every web page. Here is some background information on how they work and a quick tip to boost your search rankings.
Everyone is concerned about their website’s ability to rank well in Google. So when you have a new website developed, does it arrive optimized for search engines? Your web developer says “yes.” But here is what they didn’t tell you…
I have reviewed website statistics with clients on numerous occasions. I wish I could say presenting those stats has always been helpful, but after reading The Lean Startup by Eric Ries, I’m not sure I can make that case.
I recently wrote a blog post about how to widgetize the menu of the Twenty Eleven WordPress theme. My method was to create a child theme rather than to customize the Twenty Eleven theme, itself. To save you some time, I’ve zipped up the child theme I created and made it available for download. Enjoy!